For years, Product Hunt has been the go-to place to announce new products, gain feedback, and get early traction. But while Product Hunt is great, it’s not the only option.
If you’re building a new startup, app, or side project, launching it to the right audience is crucial.
In fact, there are plenty of Product Hunt alternatives that may work better for your specific niche, offer less competition, and help you reach different and more targeted audiences.
In this guide, we’ll explore the best platforms like Product Hunt, including one that might just become your new favorite launchpad.
Why Look for Product Hunt Alternatives?
While Product Hunt has a massive audience, it’s also incredibly competitive. New products are posted daily, and unless you reach the top spots, it’s easy to get lost in the noise.
Here are a few reasons to explore other launch platforms:
- Lower competition → Easier to stand out.
- Niche communities → Reach your ideal users.
- Multiple traffic sources → Don’t rely on a single platform.
- Longer exposure → Some sites keep your product visible for weeks, not just 24 hours.
Top Product Hunt Alternatives in 2025
1. WhatLaunched.Today
Best for: Daily exposure to startup and tech enthusiasts.
WhatLaunched.Today is a daily launch directory showcasing new startups, apps, and tools. Unlike Product Hunt’s 24-hour leaderboard, products on WhatLaunched.Today stay visible longer, so you continue to get traffic after launch day.
Why it’s great:
- Daily updated list of launches.
- Clean, distraction-free interface.
- SEO-friendly listings (your product can rank on Google).
- Free to submit.
💡 Pro tip: Include a catchy headline and an eye-catching image for maximum clicks.
2. BetaList
Best for: Pre-launch startups & beta testing.
BetaList focuses on early-stage startups looking for beta users and feedback. Perfect if your product is not fully launched but you want early traction.
Why it’s great:
- Audience of early adopters.
- Get valuable feedback before your public launch.
3. Indie Hackers
Best for: Solo founders & bootstrapped startups.
Indie Hackers is more of a community than a launch platform, but sharing your story there can generate interest.
Why it’s great:
- Engaged founder community.
- Opportunity to build in public.
4. Launching Next
Best for: Simple and quick launches.
Launching Next features a curated collection of new startups. Submission is quick, and they often highlight products in their email list.
5. Hacker News (Show HN)
Best for: Technical products.
If your audience includes developers, Hacker News can bring massive traffic. Use Show HN posts to showcase what you built.
6. Reddit Communities
Best for: Niche products.
Relevant subreddits like r/startups, r/SideProject, and r/Entrepreneur can be powerful for launches if you engage authentically and follow the rules.
7. AlternativeTo
Best for: Software & app discovery.
AlternativeTo lists software alternatives. If your startup is an alternative to a popular tool, it’s a great place to be discovered.
8. AppSumo Marketplace
Best for: SaaS & digital products.
If you have a paid product, AppSumo Marketplace can help you sell directly to a huge audience of entrepreneurs.
9. SideProjectors
Best for: Showcasing and selling projects.
SideProjectors lets you share your project, get feedback, and even sell it if you choose.
10. AngelList
Best for: Startups raising funds.
AngelList isn’t a launch platform per se, but listing your startup there can attract investors and potential team members.
How to Maximize Your Launch on These Platforms
Launching is not just about posting and waiting. To get the most out of any platform:
- Tailor your pitch to the platform’s audience.
- Use high-quality visuals — your thumbnail matters.
- Respond to comments to build engagement.
- Promote your listing on social media.
Final Thoughts
While Product Hunt is great, it’s not the only game in town. By launching on multiple platforms like WhatLaunchedToday, BetaList, and Indie Hackers, you can reach more people, extend your visibility, and get better results.
🚀 Ready to launch? Submit your startup to WhatLaunchedToday for free and get featured in front of a community that loves discovering new products.